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YouTube and the Presidential Campaign

If you haven't tried out YouTube, you should. It's a great medium. And it portends a change in the way businesses and individuals will use the Internet. Put simply, YouTube allows anyone to upload a video--whether taken with a hi-definition professional camera or with their cell phone--and converts it into a format (Flash Video) which 90%+ of the users of the Internet can see.

The upcoming Presidential Campaign should be interesting. Candidates are already positioning to use Internet video as part of their strategy. But it's the video shot on-the-sly by college students that may get the most downloads...

...watch your gaffes, gals and guys, you may see them (along with a few million others) on YouTube that evening...

'Macaca' Moments Will Define 2008 Presidential Campaign - News by InformationWeek

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